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// Our Results

We measure everything we touch. Here's what changes.

Every engagement starts with baselines captured in the first 30 days. You can see them change live in your dashboard, and every quarter, we report back to you against them. The numbers below are what we see across clients.

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// What We Measure

Seven metrics we track on every engagement.

These are the indicators that tell you whether your revenue operations are actually working. We baseline all seven during the diagnostic and report against them quarterly.

Time-to-first-contact
How fast a new lead hears from a rep after entering your system.
Before: 6+ hours
After: Under 15 minutes
Manual lead research hours
Time your team spends manually researching and qualifying inbound leads each week.
Before: 15-25 hrs/week
After: Under 5 hours
MQL-to-SQL conversion
The percentage of marketing-qualified leads that sales accepts as genuinely qualified.
Before: 5-12%
After: 20-30%
QML-to-opportunity conversion
How often AI-qualified leads progress into a real sales opportunity.
Before: Not tracked
After: Defined and reported
Routing accuracy
Whether leads reach the right rep based on territory, segment, and deal size.
Before: Manual, inconsistent
After: 90%+ correct
Contribution visibility
The share of closed-won revenue you can trace back to specific marketing efforts.
Before: Near zero
After: 90%+ of closed-won
Meeting-to-momentum conversion
Whether booked discovery meetings actually advance to the next pipeline stage.
Before: Not tracked
After: Stage 1 progression tracked

These are the numbers we baseline in the first 30 days. Want to see where yours stand?

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CASE_STUDY_01 A Leading Global Digital Agency

Fast execution + attribution clarity for a global agency.

This leading global digital agency needed demand-gen execution that moved quickly without sacrificing reporting quality. MarTecha rebuilt lifecycle, campaign operations, and reporting so marketing and sales could operate from the same trusted system.

System Modifications

  • + Salesforce/Pardot administration and lifecycle redesign.
  • + Event and campaign operations with repeatable launch workflows.
  • + Executive reporting and attribution instrumentation for leadership.

“Ali and her MarTecha team are a strategic weapon for me... She can take a campaign from concept to execution in just 1.5 days.”

Output Delta

$54M
Marketing-attributed wins identified.
104
Campaigns launched with operational consistency.
1.5 Days
Average concept-to-execution timeline.
CASE_STUDY_02 A Premier Private Tattoo Studio

From lead ghosting to a measurable growth engine.

This tattoo studio had long response times, overlapping tools, and no confidence in funnel visibility. MarTecha rebuilt the customer journey in HubSpot with automation, reporting, and channel operations that could scale.

System Modifications

  • + Automated the HubSpot lifecycle from first inquiry through follow-up.
  • + Built centralized dashboards to reveal response speed and conversion friction.
  • + Streamlined GTM tooling and campaign workflows across key channels.

“MarTecha gave us the freedom to create more opportunities as our business grows... and trained our staff to convert these leads into revenue.”

Output Delta

25 → 3 Days
Lead response time reduction.
14% → 45%
Conversion improvement after automation.
Consolidated
Disconnected tooling replaced with one core system.
CASE_STUDY_03 A Regional Impact-Window and Door Provider

Full HubSpot implementation and onboarding in 30 days.

This provider needed a complete HubSpot rollout with clean data, reporting standards, and team enablement. MarTecha delivered a full implementation, training, and governance framework in one month.

System Modifications

  • + Built customized HubSpot architecture around client lead lifecycle requirements.
  • + Cleaned, standardized, and governed legacy data for usable reporting.
  • + Onboarded the full team with processes, templates, and adoption training.

“The impact has been transformative... Ali understood our business, standardized legacy data, and onboarded our entire team.”

Output Delta

30 Days
Implementation plus full onboarding delivered.
Custom Dashboards
Marketing and lead-performance visibility operationalized.
Repeatable
Governance and process templates handed off to the team.
CASE_STUDY_04 A Boutique Strategic Advisory Firm

From founder-led chaos to scalable operating infrastructure.

This advisory firm needed an operating system, not another disconnected tool. MarTecha built the infrastructure across CRM, automation, and AI workflows so growth could happen without adding manual overhead.

System Modifications

  • + Built HubSpot around lead capture, booking, follow-up, and pipeline progression.
  • + Automated scheduling and selective email logging to reduce founder admin load.
  • + Implemented Breeze AI workflows and roadmap-driven quarterly optimization.

“MarTecha didn't just give me tools — they helped me understand how to use them, think about growth, and build something that lasts.”

Output Delta

500+
Contacts organized in a scalable CRM structure.
6 Core Workflows
Automated across intake, sales, and follow-up.
New Revenue Stream
Pay-to-consult model activated with cleaner execution.

// What We See

The patterns are consistent. The numbers are consistent.

After auditing revenue funnels across SaaS, professional services, agencies, and manufacturing, the same problems show up everywhere.

73% of companies we audit have broken lead routing. Leads land in the wrong queue or sit unassigned.
4.2 redundant tools per company. Teams pay for overlapping enrichment and outreach platforms.
31% of CRM records are stale or duplicated. The database every AI tool depends on is one-third garbage.
15-25hrs spent on manual research. Senior sellers doing admin work because nobody automated handoffs.
0% attribution at enterprise agencies. Marketing can't prove what works because the data doesn't exist.

// How We Define Success

How we know the engagement worked.

We don't declare success based on deliverables shipped. We declare success based on operational outcomes measured against the baselines captured in the first 30 days.

  • [ ✓ ] Leads are scoring, routing, and entering nurture automatically with no manual intervention.
  • [ ✓ ] Manual hours spent on lead operations have dropped measurably vs. Phase 1 baseline.
  • [ ✓ ] Executive dashboard is live and leadership is logging in at least twice per month.
  • [ ✓ ] AI qualification agent agrees with human judgment on 85%+ of leads.
  • [ ✓ ] Time-to-first-contact is under 15 minutes for qualified leads.
  • [ ✓ ] Routing accuracy is 90%+ on first assignment.
  • [ ✓ ] First Quarterly Impact Report delivered showing before-and-after delta with revenue attribution.
  • [ ✓ ] Team has been trained on new processes, tools, and reporting.
  • [ ✓ ] No dependency on MarTecha for day-to-day operations. The system runs.

The first step is knowing where you stand.

Book a discovery call. We'll talk through what you're seeing in your funnel and whether a 30-day diagnostic makes sense.

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